With less than two months to go before the mayoral primaries, the city will spend $15 million to inform voters about ranked-choice voting, Mayor de Blasio announced Wednesday.
The campaign will consist of TV, radio and print ads about the new voting method, in which New Yorkers will list candidates in order of preference instead of choosing just one.
Asked why the city hadn’t launched the campaign earlier, Hizzoner said his administration — and the rest of the city — have been focused on the pandemic.
“People have not been paying attention to this election yet,” he said. “We’re going to spend the money when it actually will be felt.”
Last year, opponents of ranked-choice voting filed a lawsuit to delay the rollout until after the June 22 primaries, saying voters needed more time to understand the method. But a Manhattan judge balked.
Also Wednesday, de Blasio called on pharmacies and community health centers to follow in the footsteps of city-run COVID vaccination sites and take walk-in appointments.
“This is something that will help everyone get vaccinated,” he said. “A lot of this is about convenience.”
As of Thursday morning, 6,333,274 vaccine doses had been given out, according to the mayor. He’s set a goal of having 5 million New Yorkers fully vaccinated by June. Some of the vaccines require two doses to be fully effective.