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May 21, 2019

11 things you didn’t know about Cholula hot sauce

November 27, 2018

{ url: "", caption: "While the original flavor accounts for 80 percent of Cholula\u2019s production, the company makes five other distinct varieties: Green Pepper, Sweet Habanero, Chipotle, Chile Lime and Chile Garlic. The green pepper version, based on jalape\u00F1o<\/a> and poblano peppers, and the chipotle version, which includes smoky jalape\u00F1os alongside arbol and piqu\u00EDn chiles, are the most popular alternate flavors. The sweet habanero<\/a> is the newest, first introduced in 2018. (Cholula)", credit: "(Cholula)", authorsHtml: "By Cholula ", sourceId: "109766416", shareUrl: "", imageTitle: "There Are 5 Additional Flavors", },

{ url: "", caption: "Cholula\u2019s home region is renowned for pepper cultivation, and the chile de arbol from Jalisco\u2019s highlands is famous<\/a> both within Mexico and internationally. Other well-known hot sauces also claim Jalisco roots: The red shape on Valentina\u2019s label is actually an outline of the state, and the name of Tapat\u00EDo is a term for a person from the state capital, Guadalajara \u2014 though Tapat\u00EDo is actually made in California<\/a>. (Cholula)", credit: "(Cholula)", authorsHtml: "By Cholula ", sourceId: "109766417", shareUrl: "", imageTitle: "Jalisco Is a Hot Sauce Hotbed", },

{ url: "", caption: "Cholula shares the same owner as Jose Cuervo<\/a>, the world\u2019s largest bottler of tequila<\/a>, which is also based in Jalisco. Depending on your state laws<\/a>, you might need to buy the ingredients at different stores, but Cholula and tequila together can make some pretty tasty cocktails; you can also use Cholula as an ingredient in sangrita, a spicy, limey concoction perfect for drinking alongside<\/a> or mixing with tequila. (Cholula)", credit: "(Cholula)", authorsHtml: "By Cholula ", sourceId: "109766418", shareUrl: "", imageTitle: "The Brand Is Part of the Jose Cuervo Family", },

{ url: "", caption: "Cholula is produced in Chapala, Jalisco, not far from the shores of Lake Chapala, the largest freshwater lake in Mexico. The factory works on batches of one flavor at a time and produces about 150,000 bottles in a day. (Cholula)", credit: "(Cholula)", authorsHtml: "By Cholula ", sourceId: "109766419", shareUrl: "", imageTitle: "The Factory Is Near Mexico\u2019s Largest Lake", },

{ url: "", caption: "The name Cholula actually refers to a place nearly 400 miles away from the factory. Cholula the place has been inhabited for over two millennia; it was an important pre-Columbian trade and religious center and is home to one of the world\u2019s largest pyramids. The conquistador Hern\u00E1n Cort\u00E9s massacred the city\u2019s leaders in 1519 and replaced many temples with churches, but Cholula, now part of the Puebla metropolitan area<\/a>, remains culturally significant and was named a UNESCO World Heritage<\/a> site in 1987. (", credit: "(", authorsHtml: "By ", sourceId: "109766420", shareUrl: "", imageTitle: "Cholula Is the Name of the Oldest City in North America", },

{ url: "", caption: "Cholula representatives say their label is a portrait of a Puebla native known as \u201CLa Chila,\u201D who moved to Jalisco and became a beloved cook for the Cuervo family \u2014 but the brand doesn\u2019t provide any given name, details or timeframe for La Chila. So for all we can verify, she might just be clip art \u2014 or she might be Bob Saget<\/a>, as some internet kooks believe. One thing that is certain: She seems super-chill, and you\u2019d probably rather have her join you for dinner than Huy Fong\u2019s boastful sriracha rooster<\/a> or the whip-wielding Texas Pete. (Cholula)", credit: "(Cholula)", authorsHtml: "By Cholula ", sourceId: "109766421", shareUrl: "", imageTitle: "The Identity of the Lady on the Bottle Is a Mystery", },

{ url: "", caption: "Jose Cuervo is so confident about the hot sauce that they opened an entire restaurant adjacent to Cuervo\u2019s La Roje\u00F1a distillery on the main square in the town of Tequila. (Yes, there is a town of Tequila.) Cholula La Fonda\u2019s menu specializes in creative uses for the namesake sauce<\/a> and for the local star crop, agave<\/a>. (Cholula)", credit: "(Cholula)", authorsHtml: "By Cholula ", sourceId: "109766422", shareUrl: "", imageTitle: "There\u2019s a Cholula-Themed Restaurant in Tequila", },

{ url: "", caption: "Though Cholula can be found in most any of America\u2019s best supermarkets<\/a> these days and is among the nation\u2019s best-selling condiments, its rise to prominence has been surprisingly rapid. Cholula has only been distributed since 1989 in the U.S. market \u2014 a virtual eyeblink in hot sauce years, considering some competitors like Crystal and Tabasco date back to the 1920s<\/a> or even further. (Cholula)", credit: "(Cholula)", authorsHtml: "By Cholula ", sourceId: "109766424", shareUrl: "", imageTitle: "Cholula Has Only Been in the U.S. Since 1989", },

{ url: "", caption: "Though every bottle of Cholula is still produced in Chapala, the company\u2019s worldwide success means it actually sells a lot more bottles internationally than in Mexico, and the biggest market is the U.S. (Cholula)", credit: "(Cholula)", authorsHtml: "By Cholula ", sourceId: "109766425", shareUrl: "", imageTitle: "They Sell More Bottles in the U.S. Than in Mexico", },

{ url: "", caption: "The manufacturers say Cholula checks in around 1,000 units on the Scoville scale \u2014 the accepted measure of pepper spiciness \u2014 roughly in the range of most other popular hot sauces. Cholula is formulated to be used on anything from tacos<\/a> to mussels<\/a> to sloppy Joes<\/a>, and it\u2019s a lot easier to actually enjoy than any of the world\u2019s hottest hot sauces<\/a>. (Jeremy Rose)", credit: "(Jeremy Rose)", authorsHtml: "By Jeremy Rose ", sourceId: "109766430", shareUrl: "", imageTitle: "The Focus Is Flavor, Not Raw Heat", },


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The Mexican import has a huge U.S. following. (This story originally appeared on The Daily Meal.)
(Jeremy Rose, The Active Times)

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